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Apple Resources

This guide will provide you with all the essential resources and
links needed to seamlessly align your business with Apple

Brand guidelines

The Apple identity is a seal of approval and a promise of excellence. When you are authorised or certified in your area of business or expertise, you also represent Apple. By following these guidelines, you reap the benefits of the Apple identity and contribute to its strength.
Apple Authorised Resellers can access the general guidelines here

Apple Relay

Your home for Apple marketing assets. Get access to the most recently released assets and marketing guides you need to present Apple to your customers.

Sign up with Relay

To sign up with Relay, check out the self-registration guide through this link.

Accessing Relay

For current users, sign into Relay through this link.

Check out the Apple Relay IT Checklist to ensure you can use Relay from a technical standpoint.

Need help with Relay?

Apple Authorised Reseller Logo Download the Apple Authorised Reseller Logos here.

Reach out to anz_relay_help@apple.com for general support.

Resources

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AppleCare Professional Support

Learn more >
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Deployment and Management Guide

Learn more [PDF]
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Apple Financial Services

Learn more [PDF]
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Employee Choice Guide for IT

Learn more [PDF]
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Platform Security Guide

Learn more [PDF]
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A Smart Investment

Learn more [PDF]

Supporting different markets

The Apple Authorised Reseller (AAR) program enables resellers to develop differentiated solutions that align with their customers’ needs across retail, commercial and education markets.

Education customers

The Apple Authorised Educational Reseller (AAER) program empowers companies to provide Apple products, services, and accessories tailored for the education sector. By ensuring a seamless customer experience, resellers help integrate Apple’s innovative technology into learning environments, enabling students, faculty, and staff to unlock their full potential.

You can learn more about Apple in Education here.

Enterprise customers

Apple products redefine productivity in the modern workplace, offering businesses the tools to innovate and thrive. With the Apple Authorised Reseller program, companies can deliver iPhone, iPad, and Mac to enterprise customers, supported by a streamlined deployment model that makes it easier than ever to integrate Apple devices and offer employees the technology they trust to succeed. You can learn more about Apple in Enterprise here.

Sign up to SEED

The Apple SEED app features everything you need to know about Apple. See what’s important in the Discover tab and get learning recommendations in the For You tab — so you can give customers great experiences.

View PDF

Explore SEED on iPhone, iPad, Android or desktop computers.
Sign up at apple.co/3O9hDKY

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